Project Profile : Gas2Go®

Communications
Digital Marketing
Technical Marketing

 

Gas2Go® offers an extensive range of specialty refrigerants for air conditioning, chiller and refrigeration applications. Part of the Beijer Refrigeration group, the world’s largest global refrigeration wholesaler with some 70 subsidiaries in Europe, Asia Pacific and Africa, Gas2Go have a nationwide footprint of over 75 branches across Australia.

Global IQ Group was engaged by Gas2Go® to create a dedicated brand website to showcase their leading products and services to the Australian HVAC&R market – highlighting their complete gas management solutions to their customers.

We helped craft high-impact digital content alongside a bespoke website layout including graphic design, copywriting, photography and UX design such as an automated product selector to showcase their diverse range of products, and a branch locator. We also sourced and coordinated on-site photography for Gas2Go® with both product and team photo shoots.

Alongside the website build, we also helped Gas2Go® with their technical marketing by revamping all of their technical data sheets.

Website Design
Website Design
Technical Marketing Fact Sheet
Technical Marketing Fact Sheet
Photography
Photography
Website Design
Website Design
Graphic Design
Graphic Design

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What
Our Clients
think …

“The most unique marketing professional I’ve met in the HVAC Industry. Not only does Liza excel at her marketing craft - she “gets” the industry, has a deep knowledge of the technical details of HVAC and is extremely passionate about the great people she works with and the company’s products.

Incredibly insightful and innovative in her approach to problems and generous in identifying and helping solve mine.”
Phil WilkinsonAIRAH
“It is rare that one come across a stand out like Liza. She expertly and efficiently completed several major projects for me over a short period of time. I am in awe of Liza's ability to stay positive even in high stress situations - and effortlessly. That skill combined with her innovative and creative approach have made a dramatic positive difference in the outcome of our projects. Liza would be an asset to any team.”
Elaine ChiuProduct Manager, CSR Edmonds
“Liza is one of the most brilliant minds in business strategy, execution and scale-up. Her input has been transformative, her energy is contagious, and her insights have helped position ourselves for success.”
Dr Ramin RafieiCEO and founder, Reformulate Health and Unleash
“We are delighted with the results of our collaboration with Global IQ Group. Facing the challenge to overhaul the content, design, feel and experience of our Corporate website, www.vitacohealth.com now reflects Vitaco as the home of awesome people and brands, and quality operations and partnerships.

Thanks for understanding how our Values of ‘We Care, We Act and We Succeed’ are fundamental to our culture and performance. You took the heart within the brief and ensured the result is vibrant and truly representative of our company.”
Lucinda WarrenHead of People, Vitaco Health
“Global IQ have been our marketing partners since 2017. Their knowledge, strategic thinking, and technical capabilities are second to none. Importantly, Global IQ’s execution of our marketing needs are always of the highest quality. We are fortunate to have engaged with them some years ago and look forward to working with them long into the future.”
Brett Goggin CFO – AIRSMART
“I have worked alongside and employed the services of Liza and Nathan at Global IQ for many years now. Both they and their team are exceptional at their craft and care deeply for their clients and the pursuit of successful outcomes. I would have no hesitation in recommending them to anyone requiring their broad scoping skill sets”
Dean FenwickManaging Director – Visible Projex
“Global IQ got it exactly right. They took our concept, understood it, and created a stunning style and presentation for a set of volumes comprising members’ short stories of VIEW members over a perior of thirty years as well as adding a more modern look to VIEW’s promotional materials.”
Maryanne MaherNational Manager – VIEW Clubs of Australia (part of The Smith Family Australia)
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