RACE for 2030 is an industry-led, collaborative research centre that is driving innovation and accelerating the transition to reliable, affordable, and clean energy by 2030. Their vision is to create a low carbon Australia where quality of life and energy productivity are improved through energy research. With 70 partners from across the energy ecosystem, they are focused on transformative change within the industry.
Global IQ Group was engaged to conduct a Market Transformation workshop for the RACE for 2030 team of researchers, management and support teams. CEO, Jon Jutsen wanted the research and insights from the RACE for 2030 CRC, to have a wider impact on its stakeholders and the community.
With over 25 years’ experience in the sustainability, HVAC&R and innovation space, Global IQ Group had first hand knowledge in the challenges of commercialising technology and some of the obstacles in gaining market acceptance. The workshop covered Design Thinking and the Voice of Customer, Understanding the Supply Chain, Leading for Influence and the importance of creating ecosystems to drive meaningful change.